Nutshell reports that startups must choose CRMs based on growth stages, ensuring alignment with current needs and planning ...

It’s important to ensure everyone has a positive experience with your brand across all touchpoints. A great way to make this happen is by creating a customer journey map. This will provide you with ...

In the digital era, customer interactions with brands span across various touchpoints: Websites, social media, email, in-store visits and mobile apps. As the leader of a digital marketing company, ...

As GenAI usage increases in the corporate world, many executives will likely have to answer this question from their boards: ...

It’s not just up to your sales or service teams to give good customer service; every employee plays a role. Learn how to build a customer-centric culture that exceeds customer expectations and sets ...

The modern business landscape demands that companies prioritize customer satisfaction to stay competitive. This article discusses six actionable strategies to foster a customer-centric culture within ...

All-around online services and the variety of new digital means require service providers to rethink their technology landscape. Insurance providers experience this need more vividly than others.

When it comes to customer experience and marketing strategies, being able to create effective customer surveys is a pivotal skill. These surveys serve as valuable touchpoints for businesses to gather ...

Dollar General is known for its ubiquitous physical footprint, especially in rural America, and for delivering value to its customers. It’s less known for creating modern digital experiences for them.