In today’s crowded online world, it’s not enough to just have a blog—you need a brand. Branding is what sets you apart from ...

A company’s name and logo can play a huge part in its success, while the simplicity, versatility, and agility of its brand can have an enormous impact on its lifespan. Marrying them together in a way ...

When starting a business, entrepreneurs typically focus on creating an effective brand name. However, they must also begin crafting a cohesive brand image to establish their company’s personality and ...

A well-designed logo is a powerful marketing tool. Iconic logos like BP’s sunburst, McDonald’s arches and Nike’s swoosh bring instant brand recognition and engage customers. In science, logos can be ...

Learn how to trademark a logo with the U.S. Patent and Trademark Office — and how much it costs. Many, or all, of the products featured on this page are from our advertising partners who compensate us ...

We may receive a commission from our partners if you click on a link to review or purchase a product or service. Click to Learn More There are four simple steps to creating a blog: choose a blogging ...

Looking to create a more professional online business? Learn how to build a Squarespace website in nine steps and get started today.

If you're running a store on eBay, a well-designed logo will make your store look professional and help you stand out from the crowd. Big companies will often spend thousands of dollars to create a ...

Starting and monetizing a blog may sound intimidating, but this process is entirely achievable if you do the right things. To start, you should find a niche, choose a blog name, and work towards ...

When you create envelopes for your small business in Microsoft Word, adding your logo to the return address is one way to incorporate your brand into your correspondence without the need to purchase ...