Google updates Search documentation with standardized URL parameter guidelines, recommending "=" and "&" for optimal website crawling. Google recommends using "=" and "&" for URL parameters.

Google's John Mueller said that some SEOs over focus on URL structure and that if your context from your pages aren't clear, then no URL structure can fix that. John wrote on LinkedIn: Often SEOs over ...

Part of the reason Google decided to start developing its own Chrome browser—all the way back in 2008—was to funnel people toward all of its web apps, from Google Docs to Gmail to Google Maps. And of ...