The Google Search team and the Google Ads team released two different videos this week that I thought you should all listen to, at least in the background. In short, Martin Splitt and Gary Illyes from ...

Many top websites have invalid homepage HTML, yet still rank well. Machine-readable elements must be accurate, even if the rest of the HTML isn’t. SEO success depends on user-focused strategy, not ...

Google became popular by offering a tool that was better than others at collecting links, ranking them, and making them searchable. It has made many billions of dollars by sending browsers this way ...

Google had made a few changes to its SEO developer help documentation. First it documented how Google Search handles and processes robots meta tags outside the HTML head. Second, it added more ...