This post outlines how to use Google sheets to set up, customize, and automate an e-commerce specific Google Analytics dashboard for your business. Google sheets presents an opportunity for Google ...

Google showed Thursday it’s getting more serious about privacy when it launched a tool called Google Dashboard that aims to give you more control over your personal data stored on Google’s servers.

Facebook Ads are an important part of many businesses’ digital marketing strategies. Whether the objective is to build awareness or generate sales and revenue, measuring and reporting on campaign ...

The Google Analytics In-Page Analytics report gives you the ability to select any page of your website and see what pages visitors navigate to after viewing it. This gives you insight regarding the ...

Maulik Panchal shared a screen shot with me on Twitter of a new "Home" feature in Google Analytics. Above the main reports, he has a navigation button named Home. It shows a dashboard like overview of ...

A new Google Analytics dashboard feature called Audiences reports provides marketers with side-by-side comparisons of the characteristics of website visitors. Marketers can have difficulty recognizing ...

The statistics generated by Google Analytics can help you to improve your website by offering insights about site visitors. To make use of Google Analytics, you need to add the tracking code generated ...

Google has begun a staged upgrade of its Google Places Dashboard — the backend tool that allows local businesses to manage their business information that appears in Google’s search results. A new ...

So you got yourself a Tumblr blog, right? Whether you’re a newbie website runner or a veteran Tumblr owner, you’ll need to keep track of your website stats. The best (and free) system out there to ...

The Latino Newsletter is an independent nonprofit journalism outlet founded by Julio Ricardo Varela, award-winning journalist ...