New Google Ads updates connect web and app activity, providing unified reporting and clearer insight into cross-platform ...

Google Ads is rolling out an update for app marketers designed to increase revenue earned from in-app advertisements. Now, Google Ads’ app campaigns allow you to target people with an affinity for ...

Learn how Google Ads placement targeting works – what it is, where to find it, how to block the junky sites, and whether it’s ...

Google Ads is quietly testing a new “Promotions” feature within App Campaigns, offering advertisers a fresh way to drive engagement during key events. This beta feature is currently only available to ...

A keynote at Google’s Marketing Live event showed a new AI-powered visual search results that feature advertisements that engage users within the context of an AI-Assisted search, blurring the line ...

Experts recently discovered a macOS stealer malware disguised as the popular screen recording app Loom, spread through deceptive Google-sponsored URLs. Moonlock Lab found a sophisticated macOS stealer ...

One of the changes that will impact your everyday phone usage the most is for ads. Google says its updated guidelines, which will go into effect on September 30th, help ensure “high quality ...

Google has been getting pretty aggressive about ads on the Google Play Store, to the point where a news post like this could very well pop up once a month or even multiple times a month. The Google ...

Google is giving all Gmail users two new functions. Purchases and package deliveries can be found in the menu, and advertising is sorted by relevance.

A massive Android ad fraud operation dubbed "SlopAds" was disrupted after 224 malicious applications on Google Play were used ...

Google has removed 224 malicious apps from the Play Store that were part of a sophisticated ad fraud campaign called SlopAds, ...