Marking the start of what's believed will be a far wider integration, Google has announced it is bringing AdSense ads to its AdMob platform. Google's web-based AdSense focuses on context, serving up ...

Google will introduce a new Sensitive Events policy into the AdMob & AdSense Program Policies in February. Why we care. Non-compliance with policies may result in the disabling of ads serving on your ...

The world of mobile and iPhone advertising has received a significant shakeup with the news that Google has entered a definite agreement to buy mobile network company AdMob for $750 million in stock.

Google will update its Pharmaceutical policy for AdMob Authorized Buyers in January, allowing prescription drug and prescription drug service ads in select markets without Google certification while ...

Google sent an email to AdSense, AdMob and Ad Manager users saying they are "launching support for programmatic bidding on inventory eligible for Limited ads." Limited ads (LTD) give publishers the ...

Google plans to buy mobile advertising provider AdMob for $750 million stock, the search giant said on Monday. AdMob is a leader in mobile advertising and already serves ads for some applications ...

With the launch of Apple’s own iAd network imminent, Cupertino has chosen to clarify its position in regards to third-party advertisers: app developers are still allowed to pass on certain non-device ...

AdMob, based in San Mateo, Calif., already serves ads for Apple's iPhone and a variety of platforms, including Google Android-based smartphones. In a blog post, Google said the deal will provide users ...

FRANKFURT/LONDON (Reuters) - Google Inc prides itself on setting trends and its $750 million buy of mobile advertising group AdMob may be no exception. A flurry of mergers and acquisitions is on the ...

Moloco, a performance advertising company, has made its Moloco software development kit (SDK) available through Google AdMob bidding and Ad Manager's SDK bidding platforms. In addition, Moloco SDK is ...