Google's recent automatically created assets feature takes the copy writing headache away for advertisers. This tutorial breaks down how and when to use it. Google introduced "automatically created ...
This step-by-step tutorial teaches how to successfully set up the new Google Ads customer acquisition goal for new and existing campaigns. Google introduces customer acquisition goals for ads, ...
Google is kicking many of its product names and acronyms to the curb – including the 22-year-old DoubleClick brand. Google is rebranding its products into three groups: Google Marketing Platform for ...
After the search giant welcomed more ads from small rivals like Ask.com, Google ad costs for some nonprofits ballooned. By Nico Grant Nico Grant reports on Google and its related companies from San ...
The Department of Justice claims Google’s ad tech dominance let it strong-arm publishers into accepting new rules. The Department of Justice claims Google’s ad tech dominance let it strong-arm ...
Google today released its first TV ad — for Search’s AI Mode — created entirely with generative AI (Veo 3). The “Quick Getaway” depicted here is a play on both escaping the scene (specifically, flying ...
The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...