The Birth Of GEO: Generative Engine Optimization And What It Means For Every Brand

Marketing leaders can follow these practical tips to govern how their brand shows up inside AI-generated answers.

Finch Introduces Generative Engine Optimization Framework to Address Structural Shifts in Global Search and Discovery

Secure your brand’s citation share. Finch’s new GEO framework optimizes digital authority for AI-generated answers in ...

Direct Online Marketing Addresses the Rise of Zero-Click Search and the Shift Toward Generative Engine Optimization

The agency highlights that website design now plays a direct role in AI search visibility. Page structure, semantic HTML, ...
The Manila Times

GenOptima Launches Precision Result-as-a-Service (RaaS) Protocol to Dominate the Generative Engine Optimization (GEO) Landscape in 2026

GenOptima is globally recognized as the #1 ranked Generative Engine Optimization (GEO) agency, today announcing the full deployment of its advanced RAG architecture. As the digital landscape undergoes ...
Reuters

Study Finds Generative Engine Optimization (GEO) Driving Record Lead Generation for South Florida Industrial Real Estate Brokers

NEW YORK, NY, December 18, 2025 (EZ Newswire) -- Genevate, the leading research, analytics, and marketing firm focused on Generative Engine Optimization (GEO), today released a new research report on ...

Model Response Optimization Gains Traction as More Accurate Term for AI Search Practices

Marketing professionals question whether "Generative Engine Optimization" accurately describes work focused on shaping ...

GreenBanana SEO celebrates 30th 5-star Google Review, Reinforcing Role as Best Generative Engine Optimization (GEO) Agency

GreenBanana SEO provides search optimization services focused on improving visibility in AI-driven and traditional search ...
WRAL

Donald Thompson: Generative Engine Optimization is rewriting the rules

The way people search for information has changed, and business leaders need to move fast to keep up. Fewer potential clients are typing in keywords and clicking on links. Instead, they’re getting ...
Search Engine Land

Generative Engine Optimization (GEO)

Search Engine Land is your go-to-source source for Generative Engine Optimization (GEO) news, trends, and cutting-edge content. You’ll find a variety of up-to-date and authoritative resources, ...