Gen X learned who we were while sitting in front of the VCR, rewinding the same moments until they stuck.

Elizabeth Guevara is a personal finance reporter who explains the world of business and economics and how it impacts your finances. She joined Investopedia in 2024. nd3000 / Getty Images Gen X has ...

How one era changed everything about the culture — and why we’re so nostalgic for its creations. Gen X How one era changed everything about the culture — and why we’re so nostalgic for its creations.

Middle-aged consumers are no longer plagued by dated formulas and heritage brands clamoring for Gen Z’s attention. The new wave of Gen X beauty is for the it-girls, thanks to a fresh crop of launches.

Gen X Americans are caught in the middle—supporting aging parents and adult children alike. And while many have built up home equity, a lack of time is pushing them to swap square footage for a better ...

The late '80s and early '90s (for the most part) were the very brief time when Generation X ruled the culture. Movies, including classics like Reality Bites, The Breakfast Club, and so many others, ...