Get honest, in-depth coverage of media, marketing and TV, delivered to your inbox daily. Sign up for the Digiday Daily Newsletter here. At Sephora, employees are equipped with a handheld device that, ...

Think picking the right foundation is intimidating? Not anymore! We've partnered with Sephora to share how the Color IQ tool will reinvent the foundation game as you know it. Narrowing down which ...

When I have conversations with friends about the type of makeup that intimidates them the most, foundation tends to be high on the list. It's not that it's hard to apply, exactly, but finding a ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

Identifying your skin’s undertone (cool, warm, or neutral) can help you select the most flattering foundation and clothing colors. You can determine your skin’s undertone by checking the color of your ...