In a world where privacy regulations are tightening and third-party cookies are increasingly unreliable, first-party data has emerged as a cornerstone of modern marketing strategy. Yet, despite its ...

From World Cup odds to live streams, FIFA’s partnership with Stats Perform reveals how data, betting, and AI are reshaping ...

Over the past decade, I’ve had the privilege to lead and observe digital transformation projects across a wide spectrum of organizations in the sports industry—from governing bodies to newly formed ...

UK-based oceangoing drone manufacturer Oshen has made history by collecting live data from inside ...

Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over ...

A British company wants to build its first U.S. data center in Lansing, leaving many residents asking a simple question: why here? The question is part of WKAR’s week-long series exploring data ...

Two Amazon data centers are currently under construction in Hermiston, but officials are already clearing the way for more. Hermiston’s economy mainly revolved around agriculture and distribution ...

Opinions expressed by Entrepreneur contributors are their own. Precision wins when you know the household, not just the individual Real conversations reveal real purchase intent and drive smarter ad ...

New York, NY – First Due, the leading provider of end-to-end software for Fire and EMS agencies, announced the release of Advanced Data Insights, a major expansion of its data and analytics solution.

It only takes a second. The checkout process today at your favorite coffee shop or grocery store can happen with a quick swipe of a credit card or, more often than not nowadays, by inserting your card ...

Data center developers would be required to prove their project would not cause "undue adverse effects" to Linn County's ...