A company's often-diverse business activities, combined with changing marketplace characteristics, frequently make it difficult to create an accurate picture of the business's financial and ...

A market analysis is critical to a business plan. It helps you understand the buying habits of your target market. Many, or all, of the products featured on this page are from our advertising partners ...

Chances are, you will recognize this business model: a small-business owner signs a new client, hires more people to serve the client and, in the end, finds that the new revenue the client has ...

Not All Methodologies for Financial Scenario Analy... Not All Methodologies for Financial Scenario Analysis Are the Same Types of Scenario Analysis Forecasting is a no-win situation. If you get it ...

Cost benefit analysis is a strategy used by businesses and individuals to weigh the potential outcome of an action in order to make a decision. One of the main ways people make decisions is by using a ...

Measuring your organization’s performance requires thorough data collection and analysis. But with countless examples of business metrics, how do you know which ones are worth tracking? While the ...

Business.com aims to help business owners make informed decisions to support and grow their companies. We research and recommend products and services suitable for various business types, investing ...

Investopedia contributors come from a range of backgrounds, and over 25 years there have been thousands of expert writers and editors who have contributed. Robert Kelly is managing director of XTS ...