Most retail businesses face the challenge of capturing shoppers' attention. Interactive outdoor or out-of-home (OOH) advertising is a key strategy blending digital technology with physical spaces, ...

Forbes contributors publish independent expert analyses and insights. #1 stock picker for 51 straight months on SumZero. AI is my edge. When American Eagle (AEO) launched its jeans campaign with ...

Linkedin co-founder Reid Hoffman last year created an AI version of himself and hosted a Q&A conversation with “REID AI.” (Screenshot via YouTube) Editor’s note: This is a guest post written by Oren ...

Google DeepMind's Genie turns images into playable video games in one step – but it's just the latest in a rapidly converging list of technologies that point to a bizarre sci-fi future of interactive ...

George is a talented writer who graduated from the University of Exeter with a Bachelor's Degree in English. His main hobbies include writing and gaming, and he spends most of his free time doing one ...

Agency is perhaps the most important distinction between video games and any other form of entertainment. You have no control over how the characters fare in any book, TV or film, but in games, the ...

There’s a ton of Hasbro tentpole IPs that Saber could turn into excellent video games. Hasbro has just confirmed that they’re making a new game with Saber Interactive. Hasbro’s CEO Chris Cocks shared ...

Saber Interactive has split from Embracer, with at least 38 ongoing game development projects among the divested assets and over 3,000 staff moving across. However, a number of key studios remain at ...

A/Prof of Marine Conservation Science & Director of the Centre for Biodiversity and Conservation Science (CBCS), The University of Queensland Lily Bentley receives funding from a ...