What do you get when you integrate an email marketing service with an email verification platform? Greater efficiency as well as smarter compliance and list on-boarding procedures, according to Matt ...

Marketing your business via email is a privilege and should be managed as such. When your content is good, people stay with you for the long haul and many eventually buy or refer business. Some will ...

Some say the days of "batch and blast" digital marketing tactics are done. Some sing the praises of inbound marketing. Others hail the power of personalization. No matter what you believe, email never ...

Chethan is a reporter at Android Police, focusing on the weekend news coverage for the site. He has covered tech for over a decade with multiple publications, including the likes of Times Internet, ...

Marketers amaze me. Every day, I marvel at the creativity and linguistic verve on show in the messages sent by our thousands of customers. But one of my biggest challenges is convincing them that ...

Email was the top channel for lead gen according to Chief Marketer’s B2B Outlook Survey. Email is a powerful tool for B2B lead nurturing and customer retention but it can only be optimized if you ...

Read on to learn the seven principles that will help you market to the right audiences and build your website’s links. Because my company hand-builds links at relatively large scale and always looks ...

Trying to be the best email marketer possible is just too mainstream, if you ask me. Really, why not aim to be the worst one instead? Besides, from the looks of things, many other marketers have ...