PPC Hero wrote that Google would be making changes to the AdWords display URL policy on April 1st. I asked Google for more details on this policy change and they informed me that the policy is ...

Google has confirmed that the search company is experimenting with a new Google Ads label display, this was after this has been spotted in the wild by some in the industry. The test includes different ...

While search marketing has certainly seen its share of change over the last decade and half, there have always been some things that remain constant. One of these has been the Display URL—that ...

Since early February we were warning Google AdWords advertisers that Google would be enforcing the display URL policy, where the display URL must match the destination URL. The policy enforcement was ...

Gordon Campbell posted images on Twitter of Google testing making the first letter of the display URL in the AdWords ad results capital. He said that in the AdWords backend, ad management area, the ...