That venerable medium, direct mail, is enjoying a renaissance, judging by a new study from Winterberry Group: Delivering Performance—Direct, Digital And The Dynamics Shaping The Future of Omnichannel ...
Direct investor platforms are rising, while traditional wirehouses continue to lose market share, according to a recent Cerulli Associates report, "The State of U.S. Retail and Institutional Asset ...
Researchers from Erasmus University and KU Leuven published a new Journal of Marketing study that examines how retailers respond when suppliers establish direct channels to reach end-consumers and how ...
In one of Nike’s first earnings calls under its new leadership in 2024, CFO Matt Friend announced that the company would be re-engaging with retail partners to right some of their “missteps related to ...
Relying solely on direct distribution may limit your market reach. To unlock new growth opportunities, it’s crucial to establish a well-balanced mix of distribution channels. Distribution partners can ...
Recruitment often feels like a relay race where each step passes through too many hands. Every extra approval, form, or meeting slows progress. Whether you’re hiring a sales manager or filling ...
Vera Bradley, Inc. continues to struggle, with Q2'26 sales down 25% and no clear signs of recovery after a failed rebranding. VRA's direct channels showed less severe declines, but wholesale sales ...