A powerful brand can not only differentiate your business from the competition but also build customer loyalty and drive growth. But how do companies create a robust brand identity in a crowded ...

Church & Dwight announced it is acquiring personal care brand Touchland for $7oo million in cash and restricted stock at closing, and up to $180 million in earn-out depending on net sales for 2025, ...

MIAMI, March 14, 2025 /PRNewswire/ -- Silversea, the leading experiential luxury and expedition travel brand, has unveiled its new brand positioning, To Finding More. Now live across the company's ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

LONDON--(BUSINESS WIRE)--Today, the generation-defying beauty brand Rimmel London announces its new brand positioning, evolving to a beauty innovator that champions the consumer with authenticity, ...