“Early personalization is often discussed as an enhancement rather than as a structural element of launch design,” said Emily ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More As data privacy concerns spike, brands are turning to first-party data to ...

Web2’s data monopolies lock users into centralized systems, limiting control over personal information and hindering competition. This decentralized AI personalization protocol offers an alternative.

Optimized personalization is a necessary tenet of any ecommerce brand that aims to stand out. The importance of winning loyal customers depends on one-to-one customer personalization and engagement ...

Converting a one-time buyer into a repeat customer is the single most effective way for many businesses to grow, and one of the best ways to do this is by offering a personalized customer experience.

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Zack Hamilton ...

Marketers today are tasked with delivering hyper-personalized messaging at scale. Luckily for them, AI has made it possible to reach individuals with uncanny precision (as we all know: right message, ...

Generative AI interest continues to grow, capturing the attention of business leaders worldwide. Capgemini Research Institute reports that GenAI is now on the boardroom agenda for 95% of organizations ...

AI and analytics are powering innovative use cases for financial services and technology enterprises with the potential for real ROI — if they’re executed right. In this VB Spotlight event, learn how ...

Personalization is rapidly becoming essential for businesses to drive engagement, loyalty and revenue growth. With declining website traffic from search and the phase-out of third-party cookies, ...

Data has become something of a holy grail for modern marketers, offering insights that not only help businesses better attract and retain consumers but also provide an improved experience for those ...