Discover how demographic data, including age, race, education, gender, and more, can enhance marketing strategies and help businesses plan for consumer trends.

With the click of a few buttons, even the least tech-savvy researcher can collect digital activities of others as they unfold ...

We describe the critical importance of collecting data about people with kidney disease via form CMS-2728—and how the removal of key sociodemographic variables from the 2025 version of the form will ...

Chad M. Topaz and Tyrone Bass suggest five steps researchers can take to make more inclusive choices when collecting and analyzing data. Colleges and universities are investing heavily in data science ...

In the early 2000s, Paul Harris, a research informatics faculty member and bioengineer at Vanderbilt University Medical Center, noticed a pressing problem. While working with research teams, he found ...

This evidence gap creates real challenges for pregnant women managing health conditions who may choose or be advised to ...

The pressures shaping IT in 2026 are no longer playing out the same way across industries, making sector-specific ...