The modern business world is driven by data and some of the most valuable is customer data. Finding the best way to satisfy customers requires studying their needs and that means analyzing the data ...

The voice of the customer (VoC) has long been a crucial determinant of business success. As companies focus more on customer experience, understanding the customer's voice becomes paramount. This is ...

Chad M. Topaz and Tyrone Bass suggest five steps researchers can take to make more inclusive choices when collecting and analyzing data. Colleges and universities are investing heavily in data science ...

Using your data to uncover information makes leaders more insightful about areas of the business you cannot always see. Understanding new customer expectations and collecting robust data to manage the ...

Innovative technologies of the Fourth Industrial Revolution (4IR) are transforming and modernizing the way data is generated, collected, and analyzed across different industries and fields of study. 1 ...

As statistics continues to play an ever more important role in society, equal access to data resources in developing countries is becoming more essential. Yet the ability to collect good data, the ...

"These statistical agencies are essential infrastructure," Nancy Potok said. "There are so many critical decisions made based ...

Traditional security measures like firewalls and antivirus software are no longer sufficient to protect organizations from ...