EDITOR'S NOTE: One of the biggest challenges for federal contractors is to assess the win-ability of a new business opportunity. In this weekly series, Mike Lisagor, Centurion Research Solution's ...
House of Quality is a summary diagram that is used as part of a structured approach to transform your voice of customer ...
In my previous article we looked at the difference between business based and customer based thinking, investigated the true value of a customer and determined that it is not enough to just satisfy ...
Editor’s Note: This is the second part of a multi-part series on how to assess the win-ability of a new business opportunity. In this series, Mike Lisagor, Centurion Research Solution's business ...
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