Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...
The person who claimed to have stolen the physical addresses of 49 million Dell customers appears to have taken more data from a different Dell portal, TechCrunch has learned. The newly compromised ...
The customer development group at a large, publicly held high-tech company needed a central repository of data to help identify satisfied customers willing to be references when sales associates ...
Creating a base of loyal clients and customers who come back to purchase goods and services after an initial purchase is essential for small businesses to be successful. Remembering who clients are ...
For many businesses in retail, customer data is still an elusive thing. As a business owner, you probably know that collecting customer data is important, but knowing what to do with it afterwards is ...
Microsoft, on Wednesday, disclosed that on December 29, a security researcher notified the company of a massive database error that left 250 million customer records ...
Understanding your customer better isn’t as complex as you might think, but it does require a thoughtful analysis of where and how you can collect meaningful data. By better defining which aspects of ...
A hacker claimed to have access to Airtel India customers database comprising details of 37.5 crore users. The database allegedly contains customers’ mobile numbers, date of birth, father’s name ...