At first glimpse, many companies seem to have effectively integrated social business technologies into their marketing processes, customer relationship strategy, and partner programs. However, upon ...

MELVILLE, N.Y.--(BUSINESS WIRE)--Verint ® Systems Inc. (NASDAQ:VRNT) today announced that it has extended its customer engagement optimization portfolio with the addition of a market-leading, ...

Small businesses work tirelessly to attract new customers, but putting in the effort to retain those customers is just as important. However, it can be hard to keep track of all of your customers and ...

It’s important for humans to be part of a community — vital even. Communities have been behind the scenes throughout human history, synthesizing and refining our visions of the future. Naturally, ...

At this point, you’re probably tired of hearing about inbound strategies. However, there’s a reason inbound marketing, sales, and customer communication has changed the way people do business. There’s ...

Growing a brand presence requires understanding the customer and putting their needs first. Customer advocacy transforms customers into brand advocates willing to vouch for and promote products and ...

Social business is defined as the ability of an organization to use its online communities to improve its performance. These communities could be made up of customers, employees, resellers, ...

As the CEO of an experience management company that helps brands build customer communities, I believe the best business decisions are those made with customers—not for them. During tough economic ...

A lot of factors go into keeping your customers. Especially in the case of B2B companies, customer retention can be a complex challenge. However, despite its intricacies, reducing your retention rates ...

Customer retention is one of the most effective ways to achieve business success, but turning customers into repeat buyers isn’t always straightforward, especially if you don’t leverage ...

DOVER, Del.--(BUSINESS WIRE)--In a move that supports some of the city’s overarching goals related to redevelopment and revitalization, the City of Garland, Texas, has selected Clariti’s Community ...

Obtaining genuine feedback from customers is never easy, and seems to be getting harder to obtain. Here are five ways get more feedback and insight. Most brands are customer-centric today, and the ...