A well-designed logo is a powerful marketing tool. Iconic logos like BP’s sunburst, McDonald’s arches and Nike’s swoosh bring instant brand recognition and engage customers. In science, logos can be ...

A wealth of AI tools are emerging to assist in creating brand identities, video content, and more. Among these innovative tools, Looka AI stands out as a powerful solution for logo creation and ...

Designing a logo is a crucial step in establishing a brand identity. A well-designed logo can effectively communicate the essence of a business and leave a lasting impression on its target audience.

Creating a logo for your business takes tremendous planning, research and thorough execution. Whether you are hiring a professional creative agency or you decide to do it yourself, I hope this article ...

Emerging technologies like AI and cryptocurrency present design and branding professionals with new challenges as to how they can be graphically characterized in logo form. Unlike crypto, though, AI ...

When launching a new business, one of the most exciting first steps as you bring your dream to life is creating a logo. However, unless you're an experienced graphic designer or have the funds to hire ...

Mention branding and many non-marketers immediately think about the company’s logo—but branding extends further. Branding involves every interaction your customers have with your company. Your ...