Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of global ads, Dan Taylor.

Google released an update to Nano Banana yesterday named Nano Banana Pro and it is super impressive as an image generation tool. But it is also incorporated into Google Search via Google AI Mode and ...

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads. Google recently reported $56.57 billion in revenue from ads on Search and YouTube.

Google Ads mostly runs on AI now – and that’s both a blessing and a curse. Some automations can boost performance, while others create blind spots that cost you money. The real challenge is knowing ...

Google is rolling out a change to how ads appear in Search, and this time it’s focused on clarity and user control. Text ads will now be grouped under a single “Sponsored results” label that stays ...