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Third-party cookies have been an essential part of every marketer's toolkit for as long as they've been around. Businesses and brands have been leveraging these tracking methods to understand their ...

Google has reversed its decision to remove cookies from Chrome. The tech giant had intended to get rid of third-party cookies from its browser, as part of its Privacy ...

Fintechs rely on data and testing to build standout customer experiences that disrupt the market by challenging the status quo. But with the impending removal of cookies, how can they mitigate the ...