In explaining a data and analytics operating model, it is helpful to understand the business context. As the consumer experience becomes increasingly digitized, companies have access to massive troves ...

(RTTNews) - Yum! Brands, Inc. (YUM), the owner of KFC, Pizza Hut, Taco Bell and The Habit Burger Grill brands, announced Tuesday that it has entered into a definitive agreement to acquire the ...

Experian completed the sale of two of its consumer analytics offerings — Hitwise and Simmons Research — to Symphony Technology Group (STG). The company states that it will receive $47 million, with ...

Amazon launched its newest analytic tool, Store Analytics, which provides anonymous and aggregated data about which products shoppers are discovering, considering and purchasing to brands to help ...

The recruiting industry is inundated with recruiters asking their clients questions, wanting more information about the internal technology stack, why a candidate is rejected, etc. Clients equally ...

Motivated by the lack of data for both consumers and the industry regarding the potential effects of cannabis use, in 2020 Smith established Tetragram, the first-of-its-kind consumer data analytics ...

A Securities and Exchange Commission rule attempting to address conflicts of interest created by the use of predictive data analytics could stifle access to much-needed retirement products. That's the ...

Ernie Smith is a former contributor to BizTech, an old-school blogger who specializes in side projects, and a tech history nut who researches vintage operating systems for fun. Data generated by ...

Reimagining business for the digital age is the number-one priority for many of today's top executives. We offer practical advice and examples of how to do it right. Read now Nike has acquired Zodiac ...

This may sound counterintuitive coming from an analytics company, but analytics are not the “point” of analytics software. Making smarter decisions and delivering better business outcomes are the main ...