Competitive analysis is the process of analysing the strategy employed by competitors to stay ahead of them. It includes researching the competitors’ sales, products, SWOT (strengths, weaknesses, ...
Learn about Porter's 5 Forces and SWOT analysis, tools companies use to analyze the competition, make strategic decisions, ...
Chapter 2-Describes the market environment and major players. It provides basic information of these players along with competitive situation and market concentration status. Chapter 3-Introduces the ...