Cable television has long been viewed as a stagnant business, showing little promise for growth over the years. However, Comcast believes it has found a new growth opportunity. On Wednesday, the ...

Earlier this month, BofA upgraded Comcast, arguing the company is well placed to benefit as the media and cable industry ...

Comcast is spinning out Rotten Tomatoes, Fandango and a bunch of NBCUniversal (NBCU) cable networks into a separate company. That means USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel will ...

‘SpinCo’ will be an ‘independent’ publicly traded company owning NBCUniversal unit’s cable channels, digital assets When you purchase through links on our site, we may earn an affiliate commission.

Comcast will launch Universal Ads, an advertising platform meant to simplify the ad-buying process for small- and medium-sized businesses. Comcast has signed deals with media companies including ...

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Rapidly shrinking audiences at NBCUniversal cable nets leaves them with ‘little negotiating leverage, not much of a story to tell advertisers,’ MoffetNathanson says When you purchase through links on ...

Score another win for AD-ID. On Wednesday, AD-ID announced a partnership with Comcast Technology Solutions (CTS), a division of Comcast Cable that develops buying and planning products for advertisers ...

Comcast is adding another hook to try to keep customers in front of the TV: video games in its set-top boxes. The country’s largest cable TV provider is working with video game maker Electronic Arts.

Cable companies are increasingly calling on mobile for their next big opportunity. The cable industry's foray into wireless has long been considered a retention tool for the behemoth broadband ...

Comcast plans to launch a new advertising platform that will make it easier for smaller businesses to buy ad time — and, the company hopes, to beckon some advertisers away from social media and ...