A University of Jyväskylä dissertation shows that a background in visual arts shapes how the brain processes color.

Color vision deficiency (CVD) affects a significant portion of the global population, undermining the ability to reliably discriminate between certain hues. Recent research has focused on both ...

The world around you is colorful, but it wouldn't seem so bright without your brain. In fact, it is your brain that processes the color information from the color-sensitive sensors, or photoreceptors, ...

Forbes contributors publish independent expert analyses and insights. Prince Ghuman covers neuroscience-based marketing strategy & tactics. Color is fundamental to your perception of the world around ...

Ever caught a whiff of the color blue? Or tasted a symphony? If that sounds completely bonkers to you, you’re in the majority. But for a small slice of humanity, these cross-sensory experiences are ...

How dogs see the world is based on the structure of their eyes. Dogs are dichromats, meaning they only have two color-processing cones, while humans have three. Dogs can see colors, including yellows ...