Classical conditioning is a type of unconscious learning. It occurs when a person or animal experiences an automatic response whenever they encounter a specific stimulus. Simply put, it is learning ...
Why do humans purchase the things that they do? Why do they choose certain brands over others? One of the most powerful things that influences consumer behavior is a basic psychological concept called ...
Classical conditioning, sometimes referred to as Pavlovian conditioning, is one of the most well-known concepts in psychology. It can be described as the concept of learning through association, and ...