Last year, pharmaceutical companies spent over $8.1 billion on marketing campaigns, allocating over half of that to reach healthcare providers (HCPs). As the digital era retains its post-pandemic grip ...
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What is channel management?
In business terms, a channel is how you sell — or intend to sell — your goods or services to your target audience. Many companies sell through multiple channels. For example, you may sell on your ...
BURLINGTON, Mass.--(BUSINESS WIRE)--N-able, Inc. (NYSE: NABL), a global software company helping IT services providers deliver remote monitoring and management, data protection as-a-service, and ...
PLEASANTON, Calif., May 4, 2023 /PRNewswire/ -- ZINFI Technologies, Inc., a company leading the definition and creation of Unified Channel Management (UCM) solutions, today announced that its latest ...
Channel leader Lori Cornmesser talks with Cass Cooper about her extensive experience in channel management and cybersecurity, discussing her role at 1Password and the importance of the partner ...
LONDON--(BUSINESS WIRE)--BLACK HAT EUROPE 2023 – Wallarm, the integrated app and API security company, today announced its upcoming appearance at Black Hat Europe 2023, the Dec. 4 to Dec. 7 conference ...
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