CEO of Bidease, an AdTech startup on a mission to bring fully transparent, value-driven advertising to the mobile world. The life of a modern consumer is extremely fast-paced. They are active, mobile ...
Jason Cross is the SVP, Digital Presence and Commerce, at Newfold Digital; Jason has a long history of assisting SMBs. E-commerce’s meteoric growth over the past few years means selling online is a ...
With ATS London 2023 now less than two weeks away, Edmund Mullins, director of inventory and partnerships, EMEA at StackAdapt, tells us about the current state of measurement, the importance of ...
This content has been created by the Finextra editorial team with inputs from subject matter experts at the funding sponsor. Customer relationship management (CRM) is an evolving field in the ...
In the horse race that sees vendors jockeying for mindshare among VARs, Intel has come in with a Daily Double. It has implemented a broad, corporate reorganization, which includes the formation of a ...
Let’s be real. When it comes to channel, the Vendor-Partner relationship is not perfect. For too long, Vendors have pushed out standardised campaigns for all of their Partners to run, regardless of ...
The new PartnerFocus channel program comes as 8e6 prepares to triple its channel partner ranks. It includes benefits such as sales and technical training, free technical support and lead generation.
The challenge for any channel leader at an established vendor is to take partners with the business as it evolves. NetApp is positioning itself as a cloud-led, data-centric software company, and in ...
Secureworks is pursuing a channel-first strategy and making progress as it builds its relationships with partners and distributors. The security player has been on a journey of transition, initially ...
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