Apple’s marketing team isn’t having the best year. A few short months ago, the company’s iPad ‘Crush’ ad was pulled following backlash from the creative community. Apple apologized and moved on. But ...

Apple today shared its annual holiday season ad, titled A Critter Carol, as well as a behind-the-scenes video showing how it was made. In the short film, set in a snowy forest, a group of woodland ...

Winners & losers: Apple's new eight-minute ad takes a thinly veiled jab at last year's CrowdStrike meltdown – the software update that crashed Windows systems running critical infrastructure around ...

Apple has launched a new advertisement, directly aimed at Windows' infamous blue screen of death issue. In an 8-minute video titled, 'The Underdogs: BSOD (Blue Screen of Death),' the company took a ...

Apple has pulled an ad for the iPhone 16 that depicted a "more personal Siri," following the company's admission last week that it is delaying some of the Apple Intelligence Siri features that it ...

Apple is hoping its feel-good holiday ad campaign - featuring a chorus of woodland creatures singing about friendship - will inspire consumers to rush out and buy a brand-new iPhone 17. On Thursday, ...

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Apple is apologizing: that ad for the new iPad Pro with the all-powerful hydraulic press squeezing every element of culture and human experience into one wafer-thin device may have been a tad ill ...