On January 22, 1984, the Apple commercial for the Macintosh 128K aired during the Super Bowl. The "1984" Mac ad became ...

Apple’s "1984" Macintosh commercial aired during the Super Bowl that year and is still widely considered one of the best commercials of all time. The commercial strayed from the norm seen then in ...

It's lauded as one of the most effective ads ever made, it stunned viewers, but on January 22, during the Super Bowl, "1984" launched the Macintosh without even showing the product once. It almost ...

Add Yahoo as a preferred source to see more of our stories on Google. During the 1980s, Steve Jobs positioned Apple as a plucky underdog looking to take down the established tech giants. - Paul Sakuma ...

Steve Hayden, an award-winning advertising writer and executive who helped create the thunderclap of a television commercial in 1984 that positioned Apple's new Macintosh personal computer as a weapon ...

January 22, 1984: Apple’s stunning “1984” commercial for the Macintosh 128K airs on CBS during the third quarter of Super Bowl XVIII. Its dystopian theme and epic visuals pitch the Mac as a ...

The year is 1984. It’s Super Bowl Sunday and you turn on the TV to see a procession of stern men marching through a tunnel. No, it’s not the Los Angeles Raiders. It’s the most important Super Bowl ...

The ad for the Macintosh computer — which was seen nationally just once, during the Super Bowl — is considered one of the most memorable commercials ever made. By Richard Sandomir Steve Hayden, an ...