Following a study looking into the success of the App Store ecosystem in the United States, Apple has sponsored a second study that covers the global App Store in 2024. Apple's global ‌App Store‌ ...

App store optimization (ASO) is a bit of a mystery for many SEOs. So, let’s start with the basics. While SEO is geared toward improving website rankings on search engines like Google, ASO focuses on ...

App store monitoring helps developers, marketers, and product teams monitor keyword positioning, evaluate the performance of a mobile app, and improve the ASO strategies with real-time data insights.

As the App Store faces increasing regulatory pressure in Brazil, a study highlighted by Apple today shows that iOS apps generated R$63.8 million ($11.7 million) in the country last year, with most of ...

Apple today shared a new App Store study that it commissioned from economists at Analysis Group, with the report highlighting the success of third-party developers on the App Store. The study comes as ...

With over 6.8 billion smartphone users worldwide, mobile apps are crucial for brands to reach their audiences. However, creating a great app is only half the battle. A strong app store optimization ...

Uri Samet is the CEO of Buzz Dealer, a digital marketing firm specializes in organic traffic optimization, SEO, ASO, Digital PR and ORM. App store optimization (ASO) has become pivotal in dictating ...