While App Store Optimization (ASO) continues to be a fundamental acquisition strategy, are we starting to see trends that point to it moving away from keywords to more elaborate strategies such as ...

Alongside the app ecosystem changes that Apple is making in the European Union to comply with the Digital Markets Act, Apple has introduced new analytics information that's available to developers ...

Mobile applications have become essential for human life, It has managed to reach every corner of the world, it is used for all kinds of things. There are more than two million mobile apps available ...

App store discovery isn’t like finding a needle in a haystack. It’s more like finding a needle in a mountain of other needles. “It’s a challenge that’s always existed in the mobile space,” said Dave ...

Launching an app is only the first step toward success. The real challenge lies in making it visible among millions of competitors. This is where an App Store Optimization Agency becomes essential. By ...

Apple today announced a minor update to App Store Connect, which now features new transaction metrics in App Analytics — a platform that lets developers measure the sales performance of their apps ...

Apple on Monday announced integration of App Clips analytics data in App Store Connect, allowing developers to study how users engage with the new iOS 14 feature. With App Clips analytics, developers ...

Posts from this topic will be added to your daily email digest and your homepage feed. The finding exposes the difference between the privacy policy you may think you’re covered under and the privacy ...

Apple has announced two new App Store product page features aimed at helping developers create more effective app listings. The two new features — product page optimization and custom product pages — ...