The idea of “Customer 360” has captivated marketers for years. It promises a unified view of every customer, the ability to personalize at scale, and seamless campaign execution across platforms. But ...
Simon Data, the market-leading Customer Data Platform (CDP), announced today the launch of Simon Activate, a solution that gives marketing teams the ability to quickly and easily build advanced custom ...
Simon Activate, Powered by Snowflake, Gives Marketing Teams Direct, Easy and Real-time Access to Company Data to Help Supercharge Personalization and Capitalize on IT Investments NEW YORK, Jan. 24, ...
Nearly every utility in the world has embarked on their own journey of digital transformation, using data to help make processes faster and more efficient. Traditionally, utility data has been ...
Fivetran, the global leader in automated data movement, today announced that Vistaprint, the design and marketing partner to millions of small businesses, has selected Fivetran to support its shift ...
Organizations have another year to finalize their first-party data collection strategies since the deprecation of third-party cookies by one of the major browser and search providers has been delayed ...
"Our collaboration with ActionIQ marks a significant milestone in customer data platform innovation," said David Skinner, Head of Strategic Alliances at Acxiom. "It enables us to expand on our mission ...
Simon Data, a customer data platform provider, today launched Simon Activate, allowing marketing teams to build advanced custom audiences by unifying customer data from their cloud data warehouse with ...
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