At IAB ALM, the retail giant pitched MCP as infrastructure for AI agents to run advertising workflows more efficiently.

Easyship, a leading multi-carrier shipping software and cross-border API platform for global eCommerce, today announced its expanded integrations with Amazon Buy Shipping and Amazon Business in the ...

The new hot trend is what’s known as Model Context Protocol, or MCP. And Amazon Ads is entering the fray with a built-in MCP product meant to be a first foot in the door for advertisers using agentic ...

Advertising agency releases step-by-step guide following Amazon’s MCP Server open beta launch, enabling sellers to manage campaigns through ...

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MinIO, the leader in high-performance object storage for the exabyte AI era, is debuting new AIStor support for Amazon's S3 Express API, becoming the first and only AI data storage platform to adopt ...

The Amazon Ads MCP Server acts as a translation layer between AI agents and the Amazon Ads API to turn simple prompts into structured campaigns.

Amazon (NASDAQ:AMZN) Web Services is working on revamping its artificial intelligence cloud service, Bedrock, in an effort to make it easier for customers to use and compete with rivals such as Google ...