Hannah Elsakr, Vice President, New GenAI Business Ventures at Adobe, recently offered a look into Adobe’s critical role at the intersection of creativity, marketing and AI. In an interview, Elsakr ...

Facing pressure from rival design software vendors and general-purpose AI assistants, Adobe is rolling out agentic systems to coordinate and execute creative work across workflows and apps. Adobe is ...

Adobe (NASDAQ:ADBE) has launched a line-up of artificial intelligence agents designed to help clients shorten workflows across a range of use cases. The agents were first revealed during the Adobe ...

Adobe Inc. is getting into the agentic artificial intelligence game with the general availability of its first family of AI agents, which promise to transform how enterprises create and optimize ...

Forbes contributors publish independent expert analyses and insights. A former tech executive covering AI and XR for Forbes. Shantanu Narayen, chair and chief executive officer at Adobe, unveils new ...

Last week, I was talking with a graphic designer about Adobe MAX, and they shared with me the most unexpected review of an AI feature I’ve ever heard. “Photoshop will rename your layers for you!” he ...

Imagine this: you’re racing against a deadline, juggling multiple PDF files that need editing, organizing, and sharing. You open Adobe Acrobat, and within minutes ...

Forbes contributors publish independent expert analyses and insights. Victor Dey is an analyst and writer covering AI and emerging tech. Artificial intelligence (AI) is turning creativity from a craft ...

SAN JOSE, Calif.—Adobe today unveiled AI-enhanced masking features for Premiere, new typography, materials and 3D features for After Effects that expand motion design and visual storytelling, and ...

India has emerged as a critical innovation hub for Adobe, with nearly a third of the US company’s global innovation, including newer Firefly AI capabilities currently powered by teams based in the ...